Home
About
Shiv Vasisht's Blog
Using the Id, Ego and Superego to understand consumer behaviour
Feeds:
Posts
Comments
About: Shiv Vasisht
Website
https://marketpsychoanalysis.wordpress.com
Details
Trying to answer the question "Who am I talking to?" since forever.
Posts by Shiv Vasisht:
October 2, 2017
Making a religion around your brand
February 17, 2017
Why we will never change a typewriter keyboard (and why the new LinkedIn interface has reason to look like that of Facebook)
October 28, 2011
Purchase Decisions and the 3 Ego States
October 26, 2011
Differentiating between Products in any given Ego State
October 26, 2011
Business in India – Learnings from Henkel’s turnaround by Jyothy Laboratories in India
October 16, 2011
Marketing Terms and the 3 Ego-States – (Part II – Superego Satisfiers)
October 16, 2011
Marketing Terms and the 3 Ego-States – (Part I – Id Satisfiers)
Older Posts »
Advertisements
Archives
October 2017
(1)
February 2017
(1)
October 2011
(10)
Categories
Market Psycho Analysis
(11)
Uncategorized
(1)
India
(1)
Pages
About
Post to
Cancel